Internationally acclaimed DJ and producer Paul Oakenfold is known for recruiting superstar collaborators for his studio albums – Pharrell, Grandmaster Flash, Perry Farrell and Ice Cube, to name a few. Oakenfold’s forthcoming album, Shine On, follows this same trajectory, packed to the brim with star power.
This past summer, the album’s first single was revealed as “The World Can Wait” featuring the voice of Luis Fonsi, an artist most recognized for his work in “Despacito” with Justin Bieber, which has collectively gained over 20 billion streams. Now, Paul Oakenfold embraces his longtime love affair with Hip-Hop on the second single “What’s Your Love Like” featuring Grammy Award-winning rapper/actress Eve and emerging rapper/producer Baby E.
A collision of worlds and genres – Eve’s instantly recognizable vocals kick off the track, with Baby E’s adlibs echoing in the background. It’s an immaculate combination of catchy pop toplines, with a dance bassline and Oakenfold’s signature groove.
Oakenfold is no stranger to the Hip-Hop scene and has played a significant role in the careers of some of the genre’s most important artists. Paul managed Britain’s number 1 Hip-Hop DJs Mastermind (four DJs on 8 decks) and London All Star Breakers, who finished third in the world at the Breakdancing Championship in New York City. Only the famed Rock Steady Crew and the New York City Breakers finished higher. On the label side, Paul was previously head of A&R for Profile Records in Europe which was home to Run DMC and Rob Base and was head of A&R for Champion Records where he signed DJ Jazzy Jeff and the Fresh Prince, which had a top ten hit single with ‘Girls Ain’t Nothing But Trouble.’ Paul was instrumental in signing the rap band Salt N Pepa and was hired by CBS Records / Sony to take care of Public Enemy, LL Cool J and Beastie Boys on all ventures in the United Kingdom. Paul was also one of the original DJs on the Pirate Station on Kiss FM, which now has gone on to become the biggest urban station in the UK, where he was playing hip hop before anyone had access to it.
Over the years, Paul Oakenfold has proven himself to be an influential force in dance music, consequently shaping the dance music scene itself. Voted ‘World’s Best DJ’ and ‘Best Trance DJ’ on multiple occasions, as well as being named ‘Most Influential DJ of All Time’ by the Evening Standard, the veteran DJ-producer has an established career portfolio. Additionally, his imprint Perfecto Records has been one of the longest-running dance record labels, responsible for many dance hits from budding talent. Not only has he made his mark in the dance music scene, but he has also entered mainstream works, producing soundtracks and cues for Hollywood blockbuster movies – including Swordfish, Collateral, The Bourne Identity, Matrix Reloaded, and Shrek 2. His eclectic portfolio has given him opportunities to open for megastars like Madonna and U2, as well as to perform at unique locations such as Base Camp Mount Everest, Stonehenge, The Great Wall of China and Area 51.
Eve made her breakthrough in 1999 on the Grammy-nominated The Roots song ‘You Got Me,’ and went on to release four solo albums. In 2002, she received a Grammy Award for ‘Best Rap/Sung Collaboration for the song “Let Me Blow Ya Mind” with Gwen Stefani. As an actress, Eve is known for her roles in the ‘Barbershop’ film series while also achieving success in fashion with her clothing line, Fetish.