Ready for victory in the new year, GRAMMY® Award-winning rapper, singer, songwriter, and producer BEAM is kicking off 2022 with a brand new single and music video entitled “WIN.” Watch the official music video for “WIN” below.
Balancing airy production and braggadocious verses, the track rides a head-nodding and hypnotic beat towards an instantly chantable chorus, pleading “I just want to win.” Flexing with focus and fire, he leans into the 808s with a punchy flow as he admits, “Can’t remember the last time I took a day off.” The accompanying visual, directed by madebyjames [Pyer Moss, Big Sean, BLXST], reflects the relentless energy of his hustle. Brandishing a Jamaican flag, he turns up outside surrounded by friends before hanging off various vehicles traveling at high speeds.
“WIN” notably paves the way for his upcoming full-length debut album, set to be released imminently.