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    Home»News»BIA Shares New Single, “London” With J Cole
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    BIA Shares New Single, “London” With J Cole

    By Dom VigilApril 7, 2022
    BIA London J Cole

    BIA has released her irresistible new single “London” featuring rap icon J Cole today. The accompanying music video is set in an overcast London, with the Boston-bred artist’s starpower shining through the British gloom.

    From perfectly placed high-fashion name drops to pristine, U.K. slang-filled bars – “He never met no one like me / It’s pretty funny how now they all like me, innit?” – BIA’s “London” is a winning mix of style and smarts. Cole also stays on theme, rapping: “Blokes going broke tryin’ to keep up with Cole, but I make it back soon as I spend it.” Both MCs bring their A-game.

    The dynamic video celebrates all things British while BIA shops at the most luxurious stores during the day, and then struts down the sidewalk — Cruella de Vil-style, flanked by two dalmatians — at night. The multi-talented artist then hosts a tea party, before sailing down the Thames with Cole.

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