Singer and producer Jackson Wang has released his new single “Cruel“, taken from his upcoming album, MAGIC MAN, out September 9th. The track is accompanied by a music video, with creative & movement directed by Jackson Wang, choreography by Jackson Wang and Vinh Nguyen, and directed by Rich Lee (Billie Eilish, Eminem, Lana del Rey). Watch the video now below.
Jackson comments, “Cruel is a very special record for me. It really set the precedence for where the narrative of the album needed to go and sound.” He continues, “We were working on many records before this one, but we were struggling to find a clear direction. Cruel is like a manifestation of the environments and hurdles we had to overcome at the time. Every time we felt we were getting close, something slips past us and it all felt so far away. Once ‘Cruel’ came into our hands, it all made sense for us, it was like a beautiful mental breakdown. Cruel’s grunge, and raw sound is exactly the perfect representation of the distorted and warped story that I am trying to unfold. It is the opus to a wild yet beautiful symphony.”
MAGIC MAN follows Jackson’s journey as he finds himself in an alternate reality, operating under the laws of mystery, temptation, and confusion. “Magic Man” – the alter ego of Jackson – is transported to various realities, each bound by its own set of rules. This is Jackson at his most vulnerable – exploring what it means to be human and stripped away of any armor. The album is available to pre-order HERE.