As anticipation builds for his first-ever U.S. headline tour, today MNEK brings us the biting new video for his single “Girlfriend.” Directed by MNEK in collaboration with up-coming director, Jordan Rossi, the video for “Girlfriend” can be viewed now below.
Following the release of his critically acclaimed full-length debut album, Language, [Capitol Records], MNEK is switching up the well-worn cliché of the “cheating boyfriend” music video narrative for the 21st century, contrasting one interpretation of what a conventional relationship should or could be and what it actually is.
The visual is a collage of both narrative and performance setups reminiscent of old school 1990s music videos that inspired both MNEK and Jordan. “Building the aesthetic was one of my favourite parts of the process.” Jordan explains. “Uzo had a really clear idea of what he wanted going in, so it was great to build on that and develop it further. I grew up on those old school 90s videos that everyone remembers from George Michael and Usher to Kelis and Destiny’s Child. It was really fun going back and forth with all these references and seeing how we could use them to elevate our video to the next level.”
MNEK’s U.S. headline tour sees him touch down stateside for shows in six major markets across the country, beginning February 19 at Bowery Ballroom in New York City, a night at the famed Troubadour in Los Angeles, CA on February 26, and concluding February 27 at Rickshaw Stop in San Francisco, CA. Tickets are be available HERE. Tayla Parx, Raja Kumari, and MAAD will join MNEK on select dates, see the full itinerary below for details.
Known for his inimitable voice, undeniable charisma, and magnetic presence, MNEK truly comes to life on stage. Don’t miss him on this intimate first tour.
MNEK 2019 U.S. TOUR DATES:
For Tickets: www.mnekofficial.com
2/19 New York, NY Bowery Ballroom (with MAAD)
2/20 Washington, DC Union Stage (with Raja Kumari)
2/23 Toronto, ON Velvet Underground (with Raja Kumari)
2/25 Chicago, IL Lincoln Hall (with Tayla Parx & Raja Kumari)
2/26 Los Angeles, CA Troubadour (with Raja Kumari)
2/27 San Francisco CA Rickshaw Stop (with Tayla Parx & Raja Kumari)